Social Media
Social media that fills your feed and your dining room.
Monthly video and photo content for Rhode Island food businesses, small brands, and nonprofits. Planned, shot, edited, and ready to post.
50 to 20,000+
Instagram/TikTok followers for Local Hero Deli in just under four months.
Telly Award
Gold winner, General-Business & Entrepreneurship.
Over
10+ Years
working alongside broadcast, brand agencies, and creating content that connects with it's audience.
You're great at what you do. Posting is the part that slips.
I work with local food and hospitality businesses to create content that connects and engage with their desired clients.
Plan
Content will be scheduled and published, with a monthly recap of what worked and what direction would be recommmeded.
Create
We take the time to go over the brand, the values, and create a strategy that helps build
a content calendar built around your menu, events, and voice.
Post
High quality photo and video shot will be taken on-site in one efficient session. Depending on the video, they will be edited and have captions added.
From 50 followers to 20,000+ in four months
The Situation
Local Hero Deli had the unique problem of not having a clear and defined voice on social media. Branding was not consistent, post were unpolished food shots, and there was very little engagement with customers.
What I brougt
After sitting down and working with the client's to help define their voice and values, we were able to create an organic campaign strategy that introduced content mix, posting cadence, developed a video style that engaged with their customers.
The result
We were able to create a social media series promoting health awareness by providing viewers scratch-made recipes that viewer's would be able to make at home. We focused and highlighted the unique and creative specialty sandwiches named after prominent Rhode Island figures, landmarks, and pop-culture icons. This organic strategy allowed us to consistently gain 20,000+ followers, plus reach, engagement, and increase in sales.
How it works
1. Intro Call
Every introduction call is free. We talk goals, audience, what's already working and how we can improve on it.
2. Plan and Shoot
We work together to build an organic content calendar and we schedule a day for filming and photographing.
3. Post and Improve
Content goes live on schedule, and each month we discuss the highlights and what we can improve upon.
Questions
Can you guarantee followers or sales?
What I can promise on is working with you to create consistent, high-quality content and a direct a direction on what fits with your brand. Local Hero Deli is a testament to that growth and what it can look like.
What do I need to provide?
Access to your accounts, a few hours of your time each month, and honest feedback.
Who owns the content?
Both parties would be entitled to the ownership over the content.
Do I have to be on every platform?
No. We work on what platform's are working and figure out where your clients are and how we can reach them,
What if I need more or less?
We start with what accounts are active, and as we develop a voice and brand recognition, we experiment and test out what resonates with your clientele.
Let's look at your
account together.
Send me your Instagram handle and I'll reply with three content ideas built for your business, free.